Deepfakes Heatmap

Utah SB 131 was signed by the Governor on March 13, 2024. The law establishes disclosure requirements for synthetic or digitally altered media — including AI-generated audio or video — when used in communications intended to influence voting. The cited scope is election-related communications, not general consumer or entertainment contexts.

• The rule is squarely about voting-influence communications — political ads, campaign mailers, and similar messages that use synthetic media to shape how people vote.
• The required disclosure is the practical compliance line — communications that carry it are inside the rule; ones that don't can trigger enforcement.
• There's no specific minor-protection or general-consumer scope in SB 131 — those concerns sit in adjacent Utah statutes, not in this law.

• Read SB 131 on the Utah Legislature site for the exact definition of "synthetic media" and the scope of communications intended to influence voting.
• If you're concerned about a deepfake outside an election context — in a social feed, in a school setting, or directed at a private individual — Utah's SB 131 isn't the relevant rule. Federal protections and the platform's own content policy are where to look first.