Deepfakes Heatmap

Idaho HB 664 — the Freedom From AI-Rigged Elections Act — has been in effect since March 25, 2024. The law prohibits the use of AI-generated or synthetic media in political advertising and electioneering communications, and gives candidates a path to seek civil relief. The rule is squarely about election integrity — Idaho hasn't enacted a broader rule covering AI-generated content in social-media, entertainment, or youth-specific contexts.

• The protection is narrow but real: it covers AI-generated media in political ads and electioneering communications, not synthetic content in social feeds, family apps, or school settings.
• A candidate depicted in qualifying synthetic media has standing to seek injunctive relief in Idaho civil court — that's the law's main mechanism, paired with electioneering-communication rules already in the Idaho code.
• For uses outside the election context, Idaho hasn't addressed those at the state level. Federal protections (intimate-image, fraud) and platform policies are what apply to those gaps for now.

• Read HB 664 directly on the Idaho Legislature's session-info page to see the exact definition of 'synthetic media' and the electioneering-communication scope.
• If you're concerned about a deepfake outside the election context, this Idaho law isn't the relevant rule. Federal protections and the platform's own content policy are where to look instead.